1About this policy
Genuine Leads (“we,” “us,” “our”) is a warm-introduction intelligence service for businesses. We are committed to protecting the privacy of our partners, the people in their networks, and anyone who visits our website.
This Privacy Policy describes what personal information we collect, how we use it, who we share it with, how long we keep it, and your rights regarding it. It applies to our website, our service, and any communications between you and us.
If you have questions, write to hello@genuineleads.ai.
2Who we are
Genuine Leads is operated by [Legal entity name], a company registered in [Jurisdiction]. We act as the data controller for the personal information we process, except where we are acting on behalf of a partner (in which case the partner is the controller and we are the processor).
3What information we collect
We collect three categories of personal information.
3.1 Information you provide directly
When you become a partner, contact us, or use our service, we collect information you give us. This typically includes your name, business name, email address, phone number, the criteria you define for your engagement, communications between us, and any feedback you provide.
3.2 Information about third parties (relationship data)
To provide our service — finding warm introductions for our partners — we work with relationship data drawn from public professional sources, primarily LinkedIn. This may include names, employers, job titles, locations, and the connection relationships between people.
We do not collect private messages, contact lists, calendars, or any non-public information. We do not collect special categories of personal data (such as health, religious belief, political opinion, ethnicity, or biometric data).
For people whose information we hold in this way and who are not our partners: we process this information based on our legitimate interest in operating a warm-introduction service of value to our partners. We have weighed this interest against your rights and consider it justified given (a) the information is public and professional in nature, (b) we use it only to enable a specific warm introduction to be considered, never for mass outreach, and (c) we provide a clear and friction-free opt-out (see Section 8).
3.3 Information collected automatically
When you visit our website, we automatically collect limited technical information including IP address, browser type, device type, pages visited, and time spent on the site. This is standard server-log information used for security, analytics, and improving the site. We do not link this information to individual identities.
4How we use information
We use the information we collect to:
- Provide and operate our service.
- Identify and surface warm introduction opportunities for our partners.
- Communicate with partners about their engagements.
- Respond to inquiries and provide support.
- Improve our service and platform.
- Comply with legal obligations.
- Detect and prevent fraud, misuse, or security incidents.
We do not use the information we collect to:
- Sell or rent personal information to anyone.
- Train machine-learning models for the benefit of third parties.
- Send marketing communications to the people in our network data — we deliver introduction recommendations only to our partners, who decide whether to act on them.
- Profile individuals for advertising purposes.
- Enable mass or automated outreach of any kind.
5Lawful basis for processing
Where the EU or UK GDPR applies, we rely on the following legal bases for processing your personal information:
- Contract. We process partner information to perform our service contract with you.
- Legitimate interests. We process publicly available professional data about people in partner networks for our legitimate interest in operating a warm-introduction service. We balance this interest against the rights and freedoms of the people in our data, and we provide a clear opt-out at any time.
- Consent. Where required, we ask for consent — for example, for any non-essential cookies on our website.
- Legal obligation. We process certain information to comply with applicable law.
7How long we keep information
We retain personal information only as long as it serves a legitimate purpose:
- Partner information. Retained for the duration of the engagement, plus a reasonable period to fulfill legal, accounting, and contractual obligations (typically up to seven years for financial records).
- Relationship data. Retained for as long as it is relevant to active partner engagements, and reviewed periodically for accuracy. Stale or outdated information is removed.
- Website analytics. Typically retained for up to fourteen months.
- Communications. Retained for as long as needed to respond to and document inquiries.
When information is no longer needed, we delete or anonymize it.
8Your rights
Depending on where you are located, you have the following rights regarding your personal information:
- Access. Request a copy of the information we hold about you.
- Correction. Ask us to correct inaccurate or incomplete information.
- Deletion. Ask us to delete your information, including removing you from our network data.
- Restriction. Ask us to limit how we process your information.
- Portability. Receive your information in a structured, commonly used, machine-readable format.
- Objection. Object to processing based on legitimate interests, including objection to our processing of network data about you.
- Withdraw consent. Where we rely on consent, withdraw it at any time without affecting prior processing.
To exercise any of these rights, write to hello@genuineleads.ai. We will respond within thirty days and we will not require justification or follow-up for opt-out requests. If you are not satisfied with our response, you have the right to lodge a complaint with your local data-protection authority.
9How we protect information
We use industry-standard security measures including encryption in transit and at rest, access controls, and regular security reviews. Internal access to relationship data is limited to the operators who need it to perform their work, and access is logged and reviewed.
No system is perfectly secure. If we ever experience a data breach that affects your personal information, we will notify you and the relevant authorities in accordance with applicable law.
10International data transfers
We are based in [Jurisdiction]. If you are located outside this jurisdiction, the personal information we hold about you may be transferred to, stored, and processed in countries where data-protection laws may differ from those in your country. Where we transfer personal data internationally, we use appropriate legal safeguards — including, where applicable, Standard Contractual Clauses approved by the European Commission.
11Children
Our service is not directed to individuals under the age of sixteen, and we do not knowingly collect personal information from children. If you believe we hold information about a child, please contact us and we will delete it.
13Changes to this policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify partners directly and update the “Last updated” date at the top of this page. Your continued use of our service after a change takes effect constitutes acceptance of the revised policy.
14Contact us
For privacy questions, data requests, or to exercise any of the rights described above, please write to us. We read every email, and we answer every one.
For our broader, plain-language stance on data, ethics, and how we approach relationships, see Data, Ethics & Privacy.